GBPGM vs. Local Viking: Finding the Best Local SEO Tool

In the world of local SEO, it’s crucial to have the right tools at your disposal. That’s where GBPGM (Google Business Profile Growth Manager) and Local Viking come into play. In this detailed comparison, we’ll dive deep into these two options to help you choose the perfect tool for your needs. By highlighting what makes each one unique, we aim to make your decision-making process a breeze. So, let’s get started on the quest to discover the ultimate local SEO companion – GBPGM vs. Local Viking

GBPGM Vs. Local Viking

Let’s dive into this analysis to understand how GBPGM and Local Viking can help businesses thrive in the competitive landscape of local business visibility and customer engagement.

I. A brief Overview of Google Business Profile Manager (GBPGM) and Local Viking

  • Google Business Profile Manager (GBPGM)

Google Business Profile Manager (GBPGM) stands out as a transformative tool, leveraging the power of artificial intelligence (AI). Geared towards businesses of all sizes, GBPGM offers a comprehensive suite of advanced features, making it especially valuable for agencies overseeing multiple Google Business Profiles.

With AI-driven review management, review suggestions, and a review poster, GBPGM streamlines customer feedback handling. Its category finder, local rank search, and geo grid scan enhance local visibility and reach. Moreover, GBPGM includes a citation manager, website audit tools, and other functionalities to optimize profile performance further. By tapping into GBPGM’s capabilities, businesses can elevate their online presence, engage customers effectively, and gain a competitive edge in the digital landscape.

download from google play store GBPGMLocal Viking

Local Viking is a powerful tool designed to improve Google Business Profiles (GBPs) and local SEO strategies for businesses and digital marketing agencies. Its standout features include GMB GeoGrid for tracking rankings across different locations, Google Posts scheduling for maintaining an online presence, and review management for responding to customer feedback promptly. The tool also offers rank tracking, citation management, and insightful reporting to optimize local SEO efforts effectively. With its Teleport feature, users can view local rankings in specific locations, making it useful for agencies with clients in different regions.

However, Google Business Profile Manager (GBPGM) offers AI-driven tools for review management, content creation, and advanced insights, making it a more comprehensive solution for businesses looking to enhance their online presence and engage customers effectively.

Watch the Complete Tutorial of GBPGM

II. Comparing Features -Google Business Profile Manager (GBPGM) Vs. Local Viking

1. Review Management Efficiency

GBPGM has AI-powered review management tool that not only suggests responses to customer reviews but also offers auto custom review replies. This streamlines the process of addressing customer feedback, ensuring timely and personalized responses. 

In contrast, Local Viking offers a feature to manage GBP reviews but it does not have the AI ability of GBPGM.

2. Content Creation and Optimization

GBPGM’s has the ability to create AI-based content. It creates well-structured and SEO-optimized descriptions and captions for posts. It uses natural language processing to tailor content to each business’s target audience, improving search engine visibility and customer engagement. 

Local Viking offers the feature of Content Creation but it is very limiting when compared with GBPGM, GBPGM provides AI tools to generate content for your profile.

3. Post Analytics

GBPGM’s post management system provides insights into post analytics, allowing businesses to track audience interaction rates and adjust their content strategies accordingly. These analytics offer valuable data on post performance and customer preferences. 

Local Viking does not offer in-depth post analytics.

4. Customizable Review Reply Templates

GBPGM allows businesses to create custom review reply templates using AI. This feature ensures that businesses can maintain a consistent brand voice while responding to reviews. 

Local Viking does not have these abilities to create customizable review reply templates it can only enable you to give reply and nothing more. GBPGM is much more powerful on this front.

5. Keyword Insights and Monitoring

GBPGM’s AI-driven keyword insights report enables businesses to analyze keyword trends in local search results, helping them refine their SEO strategies. 

Local Viking also provides them but it does not provide the depth which GBPGM has.

6. Mobile App Integration

GBPGM offers a mobile app that allows businesses to manage their Google Business Profiles conveniently on-the-go. Accessing essential features via a mobile app provides added flexibility and accessibility.

Local Viking on the other hand is primarily a platform that does not include a mobile app, potentially limiting remote profile management capabilities.

7. Custom Report Generation

GBPGM’s ability to generate custom reports empowers businesses to receive in-depth insights into their Google Business Profile’s performance. Reports can help businesses tailor data analysis to specific metrics and KPIs.

Local Viking provides reports but the reporting capabilities are extremely limited in comparison.

8. Google Business Profile Insights

GBPGM provides comprehensive insights into a business’s Google Business Profile health, keyword performance, and content optimization. These insights help businesses identify areas for improvement and make data-driven decisions.

Local Viking provides ranking for each keyword, which may be useful for some but is extremely limiting.

9. Ease of Use and User Interface

GBPGM’s user-friendly interface and intuitive design make it easy for businesses of all sizes to navigate the platform efficiently. Its AI-driven features seamlessly integrate into the workflow, reducing the learning curve. 

Local Viking’s interface and user experience may vary, and businesses should consider usability in their decision-making process.

10. Review Poster 

GBPGM allows businesses to easily create eye-catchy posters which attract attention and help publish reviews on their Google Business Profiles. This feature enables showcasing positive reviews and testimonials, highlighting strengths and attracting more customers.

Local Viking does not have this feature.

11. Category Finder                                                                                      

GBPGM assists businesses in finding relevant and suitable categories for their Google Business Profiles, improving visibility in relevant search results and reaching the target audience more effectively.

Local Viking does not provide a category finder.

12. Geo Grid Scan                                                                                                          

GBPGM allows analyzing online presence across different geographic areas, identifying gaps and opportunities to optimize profiles for specific regions and attract local customers. It Also provides advanced scan options with scan scheduling and download reports in pdf and excel sheet.

Local Viking provides this feature with limited functionalities. GBPGM on the other hand provides a huge library of other features as well.

13. Citation Manager

GBPGM helps businesses track and manage online citations across various platforms, ensuring consistent and accurate business information for better local SEO performance. It provides a complete AI based CRM to manage the links created with auto AI content creation for the citations.

Local Viking on the other hand does not have a Citation Manager.

14. Free Trail and Pricing

GBPGM offers a free plan to try and test the capability of this amazing tool. On the other hand Local Viking does not offer any free trial.

On the pricing front also GBPGM is at the upper hand. GBPGM is very economical and its Agency Plan is $720 annually only but Local Viking’s Agency Plan comes with a huge cost of $1490 annually.

download from google play store GBPGM

III. A Feature Comparison Chart

Features GBPGM – Free GBPGM – Agency Local Viking
User Access Single Six
Number of Locations unlimited unlimited Upto 70


Number of Premium locations 5 Upto 70
Geo Tag Images Monthly 15 Unlimited Unlimited
Schedule Posts 10 once 150 Monthly
Schedule Images Monthly 10 once 150 Monthly
Post Unlimited Posts
Post Unlimited Images
Get Health Score of GBP
Auto Reply GBP Profile Reviews
Add Custom Services
Add & Reply Question Answers
Custom Review Link
Citation Manager
Review Poster
Reply to Messages
Auto Review Suggestion Creation ( Using AI )
Auto Description Content Creation ( Using AI )
Auto Post Content Creation ( Using AI )
Saving Auto Review with Exclusive Sharable Link
Auto Deletion of Suggested Review after Use
Custom Review Reply using AI
Audit Reports
Audit Reports Analysis
Category Finder limited
Local Search Rank limited
Geo Grid Checker limited
Geo Grid Advanced Scans
Health Audit
Free Trial limited
Pricing Free $720 annually $1490 annually

Conclusion on GBPGM Vs. Local Viking

In conclusion, Google Business Profile Manager (GBPGM) offers a comprehensive set of AI-powered tools and features that streamline review management, content creation, and post analytics. Its AI-driven capabilities, such as auto-custom review replies and AI-based content generation, provide businesses with efficient and personalized solutions. The platform’s keyword insights, custom report generation, and Google Business Profile insights empower businesses with valuable data to refine their SEO strategies and make data-driven decisions. Additionally, GBPGM’s mobile app integration and user-friendly interface ensure convenient profile management on-the-go, catering to businesses of all sizes. However, Local Viking, while providing some useful features like Geo Grid Scan and GMB Photos scheduling, falls short in comparison to GBPGM’s extensive AI-driven capabilities, limiting businesses in their efforts to optimize their Google Business Profiles from google play store GBPGM

Despite Local Viking’s practical features, its lack of AI-powered tools for review management, content creation, and in-depth post analytics may hinder businesses seeking more advanced and efficient solutions. Moreover, GBPGM’s customizable review reply templates and category finder offer businesses greater control over their brand voice and relevance in search results, which Local Viking lacks. The absence of a mobile app in Local Viking may also limit businesses’ flexibility in managing their Google Business Profiles on-the-go, making GBPGM’s mobile app integration a distinct advantage. Overall, while Local Viking serves as a decent platform for managing Google Business Profiles, businesses looking for a more robust and AI-driven solution to enhance their local online presence should consider opting for Google Business Profile Manager (GBPGM) for its extensive features and user-friendly interface

Watch the Complete Tutorial of GBPGM

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Priti is a mompreneur, blogger and digital marketer. She is a co-founder of InfoTalks. Passionate about internet marketing and love to share the same in the form of blogs.

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